Sarah Taylor – Managing Director
Sarah is the Founding Director and CEO of TaylormadePR, she brings almost 20 years of experience in crafting and executing highly successful PR campaigns throughout a number of industry sectors and has a comprehensive strategic approach to marketing-oriented campaigns. Offering the principal-level approach of a smaller boutique agency but with an impressive database of established luxury and national journalist contacts in top-tier UK press Sarah is a dedicated PR expert who enjoys nurturing and promoting luxury brands.
Sarah has a wealth of traditional and digital strategic communications and PR experience, garnered from leading London PR agencies. Sarah previously worked with PRCo in the London and NYC offices respectively, Ogilvy PR and Starfish Communications, and led award winning luxury campaigns in travel and food amongst other sectors.
A Francophile at heart however Sarah enjoys the beauty of the English countryside, sailing in Devon, skiing in the Alps, and eating out in London; but most of all Sarah enjoys the thrill of jetting off to new and inspiring destinations.
Cassandra Sananes – Senior Consumer Director
Cassandra is a highly proficient, enthusiastic and tenacious professional with over 20 years experience. She has strong PR and MICE contacts across several high profile and luxury industries, and she has a proven track record in developing, presenting and implementing trade, consumer, marketing and sales communication strategies.
Having worked with leading industry organisations Cassandra has a wealth of drinks experience with brands such as Penfolds wine, Guinness and Smirnoff Black, as well as strong travel and tourism knowledge through her attraction experience with Thorpe Park, Chessington World of Adventures and Madame Tussauds.
She has won two Chartered Institute of Public Relations Excellence Awards in the UK for generating strong consumer media coverage through news creation. Cassandra is enthusiastic about travelling, fine wine and good restaurants, but equally enjoys spending time with her family and going to the gym in her downtime.
Lady Charlotte Lynham – Senior PR Manager
With degrees in both Law and Accountancy, Lady Charlotte uses her experience in media, law and finance to create a unique approach to PR for luxury brands. Having worked for some of the most prestigious luxury houses including LVMH and Christies, where she managed relationships with HNW’s and international partners, Lady Charlotte has experience in handling multiple luxury accounts managed with a professional yet personal touch.
Lady Charlotte has over 5 years experience in luxury PR including working on projects for top property agents, international travel clients, luxury fashion houses, tech startups and lifestyle products from prestigious home accessories to organic skincare. From managing catwalk shows to organising celebrity filled launch parties, Lady Charlotte brings genuine enthusiasm to her work which brings focused results for our client portfolio. Alongside being an Account Director at TaylormadePR, Lady Charlotte is also the Founder and Editor-in-Chief of luxury online magazine The Bespoke Black Book.
Simon Burrell – Social Media Manager
Simon is an experienced digital marketer with a particular focus on helping brands connect with their audiences successfully using social media. Simon also runs luxury lifestyle blog, OMOTG and has partnered with brands from British Airways to The Four Seasons Group.
Thierry Tomasin M.C.A – Restaurant and Wine Consultant
Thierry Tomasin,M.C.A (Master of Culinary Arts) is the former Head Sommelier of Le Gavroche, and former Chairman of the Great Britain Sommelier Association for five years, which earned him the nickname of ‘The Godfather of Wine’ in the industry. In 2007 Thierry, fulfilled his dream and opened Angelus Restaurant a fine dining ‘Brasserie de Luxe’ attracting an A-list clientele and Who’s who of London, and is our restaurant consultant for clients. With him at the helm, we offer a mentoring and consulting service. He consults on suitable wine lists for new restaurants and hotel openings and also advises on private home or commercial wine cellar building services. Thierry, has made many UK TV appearances such as Market kitchen with Tom Parker Bowles and Tania Ramsay and his own wine column in The Evening Standard.
Simon Benson – Media & Crisis Trainer
Simon Benson has over fifteen years’ experience of PR and communications at a senior level. He worked as a Director at the Omnicom agency Fleishman Hillard, leading one of the company’s biggest clients, Emirates, as well as leading the media training team. Before that, Simon worked in Downing Street as a Special Advisor to two members of the British cabinet, handling media and political issues. Simon has led media training sessions for clients including Huawei, Blackberry, TATA, the European Investment Fund. He also media trained Boris Johnson MP when he was Mayor of London.
Adam Attew – Luxury Winter Ski Specialist
Adam founded an international animation studio working directly with global advertising agencies and many international brands. During this time Adam trained as a BASI Ski & Telemark instructor and travelled extensively with his skiing. Adam eventually took the role of the ‘Winter and Lifestyle Editor’ for The Bespoke Black Book; exploring ski resorts, Alpine hotels and ski experiences. A intuitive communicator, he can take your message to the correct audience in the appropriate way with an extraordinarily wide range of skills and experiences.