The stunning Austrian Alps are breathtaking at all times of the year. Majestically so in the height of summer when TMPR took a group of 6 press out to the beautiful region of Lech-am-Arlberg. Huge snowflakes falling as we travelled by minibus from Zurich to Austria surprised us.
The press consisted of a Golf editor, two travel bloggers, online advisory concierge blog, luxury travel advisory reviewer, and luxury editor writing across a number of publications.
Hotel Gotthard our home for the next four nights is a traditional Austrian–style , family run 4* Superior luxury hotel in the heart of Lech village. We were met by a huge smile and warm hospitality from Nicole Walch, who owns the hotel along with her husband Clemens. After a welcome glass of prosecco and a traditional meal consisting of Austrian home-made breads, meat, locally sourced river fish and cheeses. I certainly slept soundly in comfort with the fresh air and soothing sound of the Lech River, continually gushing along from the open window.
After a very tasty breakfast consisting of an array of locally sourced food and traditional types of breads from the Hotel Gotthard’s popular bakery we were very keen to get out and see the Village. Armed with jackets, hats, gloves and Hotel Gotthard umbrellas, we set out to explore the local Tannberg market at Rüfiplatz, which is on every Thursday all day with local handicraft goods, regional food and drinks.
After a cheeky early morning shot of Pinecone Schnapps the group went up on the Rüfikopf cable car, where we were at 2350 metre high plateau within a very short time, our own Christmas in July – Winter wonderland and snowy mountain views. Some tried a traditional pick-me-up Fiaker coffee with sugar, whipped cream and a shot of rum.
For lunch we sampled the Gotthard Hotel’s Lecher Stube restaurant, run by husband and wife team – Werner and Sara Mullner which serves a la carte Austrian ingredients and fresh locally produced food, Austrian and international cuisine.
I tried the carrot and coriander soup followed by a local fish dish, absolutely scrumptious.
The afternoon the rain had vanished and we set about for a hike to Zug, which took around 3k from the centre of Lech. The walk took us through meadows with flowers, cows, flowing waterfalls and mountainous scenery. There is a wide range of hiking and running trails for visitors with themes trails such as visiting a local dairy farm or following a historical route around the area.
After a good walk we went to Haus No 8, which is one of the oldest historic houses in Lech , where Clemens and is now run by his cousin Christian Walch.
The Blunzngröstl, which consists of pan-fried potatoes and black pudding, was really tasty and hearty. The Kasespäzle was equally delicious and finished off with some plum dumplings which I shared with one of the group.
Lech is an all year round destination and the Summer is great for activities, I was fortunate to be able to experience some Mountain climbing thanks to Lech am Alberg tourism board and Alberg Alpin activities company, which offers a range of activities such as canyoning, archery, fly fishing and Yoga on the mountain, all with qualified instructors.
We opted to try rock climbing with the press group everyone was a natural, but I took a little longer conquering my fear of heights.
Open in June 2016 the new golf course in Zug is a 9 hole golf course set in 19 hectares and at 1,500 metres above sea level makes it the highest altitude Golf course in Austria.
We enjoyed a drink in the newly built club house and went down to see the course in the most beautiful setting amongst the hills , where we saw Nicole, Clemens and Chris from Fairways magazine playing a round of Golf.
In the evening we saw a traditional Austrian band play at the local Lech Village festival, which started on the Saturday evening and runs for the rest of the summer with different Jazz and music bands, it was wonderful to see all the locals dress up in Austrian durndels and leder-hosen outfits, drink local beer and eat tasty Sausages from the food stalls.
Summer in Austria is a great holiday for couples, groups, families, outdoor lovers or those wanting to breathe in fresh air and relax in the Gotthard hotel’s wellness centre and take in the mountains. The food and culture is a very traditional Alpine style with a few hotel bars open on the main high street, so you can while away an afternoon over a beer or chilled glass of Austrian Vertliner. The shopping is high end from jewellers to watches and of course Strolz The Harrods of Austria,
I think the press got a really good overall impression of what is on offer in the summer months and also an idea of how winter can be as well at the top of Rufiplatz, with a special Christmas in July surprise sprinkling of snow.
Blogpost by Caroline Stanton – @caztaylormadepr
Some of the press related articles below: